Logo & Branding

 

Asa wanted to reference the round shape used in her old logo, but she was looking to move away from the heavy, distressed look to a light, elegant logo that works well as a photo watermark. Our final logo is both dynamic and delicate, implying the reflections and movement of a camera lens.

Asa shared a Pinterest board to show us which color palettes she was drawn toward. Our final palette combines a dirty indigo-navy with a copper gradient/foil - implying quality, but quirkier than traditional gold or silver metallics.

 
 
 

 
Arianna was relentless in making sure that she listened, inquired, and understood, what I needed before creating a site that captures me and my business to a T. She put up with my obsessive focus on detail regarding my logo, with grace and excitement. She led me in creative directions that surprised and delighted me. I can not say enough about how in love I am with the work she and her team have done for me. Worth every penny and then some!
— Asa Shutts, Shutts Productions
 
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